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What are expenses?

| March 19, 2025

What Are Expenses? And Why Do They Matter?

Expenses are a fundamental part of financial life. On the surface, everyone has them, and at a glance, they seem the same: bills, food, transportation, and so on. But the meaning of these expenses is different for everyone. For some, expenses are a necessary evil, for others, they’re an opportunity to thrive. The key is awareness – knowing what you spend, how much, and why. And that’s where the power lies.

Understanding your expenses is like taking back control of your financial life. It’s not just about the numbers; it’s about the decisions that fuel your trajectory. I’ve met people who are completely disconnected from their spending, and others who track every penny. And let me tell you, their financial futures are worlds apart. This disconnect—or awareness—shapes how we move through life.

Let’s think of it like this: Imagine you’re sailing around the world, aiming for a specific destination just north of England. If you were off by just one degree, you could end up somewhere completely different. A small adjustment in your course could send you far from your intended destination. This analogy works for your finances too—every small change in how you manage your expenses can have a significant impact on where you end up financially.

The Foundation: Maslow’s Hierarchy and Expenses

At the core of every person’s financial needs lies a fundamental truth: we all have expenses tied to our survival and well-being. Over the past year, we’ve all heard the word "inflation" thrown around, but it affects each of us differently. At the most basic level, your expenses are about meeting your physiological needs. Think groceries, rent or mortgage, and basic clothing. These are the essentials that keep you safe and healthy.

Maslow’s Hierarchy of Needs provides a great framework to understand this. At the very bottom of the pyramid, we find our physiological needs. These are the things we need to survive. No one is talking about Gucci here; we’re talking about the essentials that keep us alive and functioning.

The Next Level: Safety and Security

Once our basic needs are met, we move to the next level: safety and security. This is where things like health insurance, job stability, and a car for commuting come into play. These expenses are not just a luxury—they’re vital to ensuring we can contribute to society and move through the world safely.

Think about it: Most employers want to know how you’ll get to work. The cost of transportation is not just an expense; it’s an investment in your ability to participate in the economy and, more importantly, in your personal well-being.

Socializing and Belonging: The Expense of Connection

Now we move into the part of Maslow’s hierarchy that deals with love, belonging, and connection. This is where it’s easy to get carried away. To connect with others, we often spend money on things like dining out, entertainment, and experiences that foster relationships.

Throughout history, breaking bread together has been one of the longest and most cherished traditions of human interaction. Even today, it holds the same importance. But remember, this spending should feel aligned with your values. Don’t let the pressure to constantly socialize and spend on others lead you to financial burnout.

Self-Esteem and the Trap of Overconsumption

As we move higher up Maslow’s pyramid, we reach the level of self-esteem. This is where things like self-worth, confidence, and recognition play a role in your spending. Marketers understand this well, which is why they create stories that appeal to your emotions—whether it’s a new car, a designer bag, or the latest tech gadget. These purchases are meant to make you feel better about yourself.

However, this is also where many people face the trap of overconsumption. The pursuit of status through material possessions is a never-ending race. This is where the phrase "keeping up with the Joneses" becomes relevant. Ask yourself: “What am I truly giving up to own this item? Am I in or out of balance?” The pursuit of things should never come at the cost of your financial stability.

The Ultimate Goal: Self-Actualization and Financial Freedom

The highest point in Maslow’s hierarchy is self-actualization. This is the place where you are at peace with yourself, living authentically, and reaching your fullest potential. But here’s the truth: you can’t reach self-actualization if your basic needs aren’t met. If you can’t put food on the table or afford shelter, your focus will understandably be on surviving, not self-fulfillment.

The goal is to set yourself up financially so that you can reach this place of balance and freedom. By practicing discipline and mindful spending, you are investing in your future self, giving yourself the best chance to reach your full potential.

Reflection: How Do You Consume?

As you move through your financial journey, take a step back and evaluate how you consume. Do so non-judgmentally, with curiosity. It’s easy to fall into the trap of constantly buying things and then feeling guilty about it. But ultimately, the question is: “Does this purchase align with my long-term goals, values, and purpose?”

So, while it’s easy to get caught up in spending, the true power lies in awareness. What are your expenses telling you about where you’re headed in life? By making intentional, thoughtful decisions about your spending, you can steer your ship toward your desired destination—just like the one-degree analogy. Small changes can lead to extraordinary outcomes.